Mobile

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The wheel of life is amazing... Your great grandparents were suspicious of the Phone & couldn't fathom how people could blab for hours on the phone. Your grandparents eyed your parent's cell phone as if it were the devil. For most of you, your parents thought your addition to email and IM was crazy & probably said "Nobody talks to anyone anymore!".

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Typically, I'm the one telling people "if it was easy, everybody would do it". Unfortunately, I didn't heed my own advice. When I fell into a chance to build an iPhone game, I thought "shouldn't be too hard."

One year later, I'm kicking myself at the time, money, and overall CRAZINESS that goes into developing a mobile app (specifically, an iPhone game called gpsAssassin). I'll share every terrible, back-breaking mistake I made trying to finish what was supposed to be a 3 month project :)

The cards are falling into place for an iPhone and mobile app development heyday like we experienced in the web. This talk will provide evidence of this emerging market, ways to keep development costs down, and real world examples of small businesses creating iPhone apps as a marketing initiative.