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Typically, I'm the one telling people "if it was easy, everybody would do it". Unfortunately, I didn't heed my own advice. When I fell into a chance to build an iPhone game, I thought "shouldn't be too hard."
One year later, I'm kicking myself at the time, money, and overall CRAZINESS that goes into developing a mobile app (specifically, an iPhone game called gpsAssassin). I'll share every terrible, back-breaking mistake I made trying to finish what was supposed to be a 3 month project :)